Role of Funding, Digital Transformation, and Entrepreneurial Orientation in the Sustainable Growth of Indian Tech Startups
Keywords:
Indian Tech Startups, Sustainable Growth, Funding, Digital Transformation, Entrepreneurial Orientation, Startup Ecosystem, Innovation.Abstract
The rapid expansion of the Indian technology startup ecosystem has highlighted the importance of financial support, digital innovation, and entrepreneurial capabilities in achieving sustainable business growth. This study examines the role of funding, digital transformation, and entrepreneurial orientation in influencing the long-term sustainability of Indian tech startups. A quantitative research approach is proposed using primary data collected from founders and managers of technology startups across India. The study employs descriptive statistics, correlation analysis, and multiple regression to evaluate the relationship between the selected variables. The findings indicate that adequate funding enhances operational scalability, digital transformation improves organizational efficiency and customer engagement, and entrepreneurial orientation strengthens innovation and market competitiveness. The study concludes that the combined influence of these factors significantly contributes to the sustainable growth of Indian tech startups. The findings offer practical insights for entrepreneurs, investors, and policymakers seeking to strengthen India's startup ecosystem.
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