The Impact of CSR Practices on Organizational Performance: A Study of Profitability, Image, and Workforce Well-Being

Authors

  • Ravikumar Ashok Patil, Dr Madan Prasad

Keywords:

CSR Practices, Profitability, Corporate Image, Workforce Well-Being

Abstract

This study examines the impact of Corporate Social Responsibility (CSR) practices on organizational performance, focusing specifically on profitability, corporate image, and workforce well-being. In an increasingly competitive and socially conscious business environment, CSR has evolved from a voluntary activity into a strategic imperative that influences both internal and external dimensions of organizational success. Profitability is often enhanced through CSR by fostering operational efficiency, opening access to socially responsible investments, and improving customer loyalty, all of which contribute to sustainable financial growth. At the same time, CSR initiatives significantly shape corporate image, building trust among stakeholders, enhancing reputation, and providing a competitive edge in global markets. Equally critical is the effect of CSR on workforce well-being, as socially responsible organizations create positive work environments, boost employee motivation, and reduce turnover by instilling a sense of purpose and alignment with organizational values. Collectively, these outcomes illustrate how CSR acts as a multidimensional driver that not only strengthens an organization’s financial base but also promotes social legitimacy and employee satisfaction. The findings reinforce that CSR is not just a compliance mechanism but a strategic tool essential for long-term success, resilience, and sustainable growth in modern enterprises.

References

Abid, G., Ahmed, S., & Qazi, T. (2022). Corporate social responsibility and employee well-being: A mediation–moderation framework. Social Responsibility Journal, 18(5), 765–784.

Aguinis, H., & Glavas, A. (2012). What we know and don’t know about corporate social responsibility: A review and research agenda. Journal of Management, 38(4), 932–968.

Ali, H., Khan, S., & Tariq, M. (2023). The impact of corporate social responsibility on firm reputation and organizational citizenship behavior. Journal of Business Responsibility, 18(2), 145–162.

Ali, I., Rehman, K. U., Yilmaz, A. K., Nazir, S., & Ali, J. F. (2020). Effects of corporate social responsibility on consumer retention in the banking sector. Journal of Business Ethics, 161(2), 503–518.

Almeida, M. G. M. C., & Coelho, A. F. M. (2019). The antecedents of corporate reputation and image and their impacts on employee commitment and performance: The moderating role of CSR. Corporate Reputation Review, 22(1), 17–32. https://doi.org/10.1057/s41299-018-0053-8

Almeida, M. G. M. C., & Coelho, A. F. M. (2019). The antecedents of corporate reputation and image and their impacts on employee commitment and performance: The moderating role of CSR. Corporate Reputation Review, 22(2), 77–91.

Aras, G., Aybars, A., & Kutlu, O. (2010). Managing corporate performance: Investigating the relationship between CSR and financial performance in emerging markets. International Journal of Productivity and Performance Management, 59(3), 229–254.

Bansal, P., & Song, H. C. (2017). Similar but not the same: Differentiating corporate sustainability from corporate responsibility. Academy of Management Annals, 11(1), 105–149.

Béji, R., Yousfi, O., & Omri, A. (2021). Corporate social responsibility and corporate governance: A cognitive approach. Corporate Governance Review, 29(4), 501–519.

Camilleri, M. A. (2016). Reconceiving corporate social responsibility for business and educational outcomes. Cogent Business & Management, 3(1), 1142044. https://doi.org/10.1080/23311975.2016.1142044

Carroll, A. B. (2021). Corporate social responsibility: Perspectives on the CSR construct’s development and future. Business & Society, 60(6), 1258–1278.

Cazacu, M., Dumitriu, S., Georgescu, I., & Berceanu, D. (2023). A perceptual approach to the impact of CSR on organizational financial performance. Behavioral Sciences, 13(5), 359. https://doi.org/10.3390/bs13050359

Cegarra‐Navarro, J. G. (2009). Linking corporate social responsibility with admiration through organizational outcomes. Social Responsibility Journal, 5(1), 65–78.

Cegarra-Navarro, J. G., Córdoba-Pachón, J. R., & Moreno-Cegarra, J. L. (2009). Linking corporate social responsibility with admiration through organizational outcomes. Social Responsibility Journal, 5(4), 499–511.

Downloads

How to Cite

Ravikumar Ashok Patil, Dr Madan Prasad. (2024). The Impact of CSR Practices on Organizational Performance: A Study of Profitability, Image, and Workforce Well-Being. International Journal of Engineering, Science and Humanities, 14(4), 26–38. Retrieved from https://www.ijesh.com/j/article/view/259

Similar Articles

<< < 1 2 3 4 5 6 7 > >> 

You may also start an advanced similarity search for this article.